Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors

Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors

ISBN: 9780070531338
Publisher: McGraw-Hill Education
Edition: 1
Publication Date: 1997-11-22
Number of pages: 269
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DESCRIPTION

Drawing on his 20 years of pioneering research and work with some 400 top companies, Robert offers today's executives guidance in strategy formulation, implementation, and deployment. Filled with examples drawn from the experiences of today's commercial leaders and interviews with CEOs of companies in a variety of industries, this updated edition of a revolutionary and inspiring best seller offers a sure-fire process of strategic thinking that's been tested and refined in the "war rooms" of America's most successful corporations.

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