Marketing: Defined, Explained, Applied Plus 2014 MyMarketingLab with Pearson eText -- Access Card Package (2nd Edition)

Marketing: Defined, Explained, Applied Plus 2014 MyMarketingLab with Pearson eText -- Access Card Package (2nd Edition)

ISBN: 9780133879254
Publisher: Pearson
Edition: 2
Publication Date: 2014-05-14
Number of pages: 384
  • $134.91

Any used item that originally included an accessory such as an access code, one time use worksheet, cd or dvd, or other one time use accessories may not be guaranteed to be included or valid. By purchasing this item you acknowledge the above statement.

DESCRIPTION

A unique and easy-to-read breakdown of marketing information.

 

Marketing: Defined, Explained, Applied was written from the ground up to be the most usable reference guide for understanding the principles of marketing. The unique visual and organizational style of the text clearly presents key information that draws readers into the material, allowing them to use their text–rather than passively read it.

 

The second edition features a new format that makes it easier for readers to study and learn the material.

 

0133879259 / 9780133879254 Marketing: Defined, Explained, Applied Plus 2014 MyMarketingLab with Pearson eText -- Access Card Package

Package consists of:   

0132177153 / 9780132177153 Marketing: Defined, Explained, Applied

0133783197 / 9780133783193 2014 MyMarketingLab with Pearson eText -- Access Card -- for Marketing: Defined, Explained, Applied

 

Customer Reviews


We Also Recommend