Entrepreneurship

ISBN: 9780072314069
Publisher: Mcgraw-Hill College
Edition: 5th
Publication Date: 2001-08-01
Number of pages: 688
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DESCRIPTION

Entrepreneurship by Hisrich and Peters is intended for the undergraduate and graduate courses in entrepreneurship and has been designed to instruct students on how to formulate, plan and implement a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Actual case studies and entrepreneur profiles help illustrate successful and not-so-successful ventures.

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