Doing Business in the New Latin America: Keys to Profit in America's Next-Door Markets, 2nd Edition

Doing Business in the New Latin America: Keys to Profit in America's Next-Door Markets, 2nd Edition

ISBN: 9780313383816
Publisher: Praeger
Edition: 2
Publication Date: 2010-11-18
Number of pages: 280
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DESCRIPTION

This hands-on guide teaches executives of small and medium-size U.S. companies how to establish and maintain profitable business in Mexico, Central America, South America, and the Caribbean.


• Identifies specific selling opportunities among 20 Latin American markets and Latino buyers in the United States

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