Convention Management and Service with Answer Sheet (EI) (8th Edition)

Convention Management and Service with Answer Sheet (EI) (8th Edition)

ISBN: 9780133086140
Publisher: Educational Institute
Edition: 8
Publication Date: 2012-06-09
Number of pages: 500
  • $35.41

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DESCRIPTION

This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.

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