Cases in Alliance Management: Building Successful Alliances (The Ivey Casebook Series)

Cases in Alliance Management: Building Successful Alliances (The Ivey Casebook Series)

ISBN: 9781412940290
Publisher: SAGE Publications, Inc
Edition: 1
Publication Date: 2006-09-07
Number of pages: 336
  • $73.09
  • Save $2.91

Any used item that originally included an accessory such as an access code, one time use worksheet, cd or dvd, or other one time use accessories may not be guaranteed to be included or valid. By purchasing this item you acknowledge the above statement.

DESCRIPTION

Drawn from best practices, this casebook provides a practical road map and real-life case studies to help students develop the necessary skills to design, negotiate, and manage domestic and international alliances. Editors Jean-Louis Schaan and Micheál J. Kelly have organized this book around the four major phases in the alliance formation and management process―strategic rationale, partner selection, negotiation, and implementation.

Customer Reviews


We Also Recommend